The product strategy is an important product management artefact. But despite its significance, it is not always effectively used. In this article, I discuss ten common strategy mistakes I see people make so you can avoid them and successfully leverage the product strategy.
The product strategy is an important product management artefact. But despite its significance, it is not always effectively used. In this episode, I discuss ten common strategy mistakes I see people make so you can avoid them and successfully leverage the product strategy.
The product vision plays a crucial part in achieving product success: It sets a shared direction and helps create strong alignment. Despite its importance, there are two competing views of what a product vision is and how it should be captured. In this article, I discuss the different approaches and explain which one I recommend.
The product vision plays a crucial part in achieving product success: It sets a shared direction and helps create strong alignment. Despite its importance, there are two competing views of what a product vision is and how it should be captured. In this podcast episode, I discuss the different approaches and explain which one I recommend.
The product strategy is possibly the most important product management artefact. But what exactly is it? Which information should it contain? Do you need a strategy for your product? How can you ensure that it is likely to result in a successful product, and how do you keep it up to date? These are the questions I am going to answer in this article.
The product strategy is possibly the most important product management plan. But what exactly is it? Which information should it contain? Do you need a strategy for your product? How can you ensure that it is likely to result in a successful product and how do you keep it up to date? Listen to this podcast episode to hear my answers.
I designed the product vision board to be a simple yet effective tool to capture the product vision and the product strategy. Despite its simplicity, it’s not always easy to effectively apply it. This article introduces a checklist to help you get the most out of the tool.
The product vision can be a powerful tool to align stakeholders and development teams. When used effectively, it acts as the product’s true north, and it inspires and guides people. This article helps you create such a vision. It describes six essential qualities that a compelling product vision has to have.
The product vision can be a powerful tool to align stakeholders and development teams. When used effectively, it acts as the product’s true north, and it inspires and guides people. This episode helps you create such a vision. It describes six essential qualities that a compelling product vision has to have.
Our ultimate goal as product people is to achieve sustained product success: to ensure that our products do a great job for their users and customers and that they generate value for our businesses on a continued basis. While achieving product success cannot be reduced to a simple formula, there are four factors that have a profound impact on it, as I discuss in this article.