Scrum is not a product management framework. But it can be tremendously valuable for product people: It can help you make the right product decisions and deliver great products if it’s correctly applied. In this podcast episode, I share ten tips to help you maximise value delivery with Scrum.
Despite its importance, product strategy is not always effectively practiced. One of the key issues I encounter in my work is that strategy and execution are not aligned but rather disjointed. To address this issue, I have developed an iterative process called the product strategy cycle. The cycle systematically connects strategy and execution so that the former guides the latter and insights gained from the tactical work help evolve the product strategy. In this episode, I explain how you can use the cycle to join up product strategy, product roadmap, KIPs, product backlog, and development work, and I discuss the role stakeholders and development team members play in making effective strategic product decisions.
Despite its importance, product strategy is not always effectively practiced. One of the key issues I encounter in my work is that strategy and execution are not aligned but rather disjointed. To address this issue, I have developed an iterative process called the product strategy cycle. The cycle systematically connects strategy and execution so that the former guides the latter and insights gained from the tactical work help evolve the product strategy. In this article, I explain how you can use the cycle to join up product strategy, product roadmap, KPIs, product backlog, and development work, and I discuss the role stakeholders and development team members play in making effective strategic product decisions.
The product strategy describes how you plan to achieve product success. It typically covers the product’s value proposition, market, stand-out features, and business goals. While a strategy is key to creating a winning product, it would be a mistake to blindly execute it and assume it will always stay valid. As your product develops and grows, and as the market and the technologies evolve, the product strategy has to change, too. You should therefore regularly review and adjust it. The following tips will help you with this.
Getting the product roadmap prioritisation right is a common challenge. Which items should be addressed first? Which ones can be delayed? This article answers these questions and helps you effectively prioritise your product roadmap.
Without an effective strategy, it’s hard to achieve product success. But what does strategy entail? And which tools are best suited for making strategic decisions? This article offers my answers and introduces a strategy map–a guide to the strategic decisions required to make and keep products successful.
Rewriting an existing product is often a cost and technology-centric exercise that can feel like a joyless necessity. But instead of replacing like-for-like and providing a carbon-copy of the old product, you should see the rewriting effort as an opportunity to innovate, to create more value for the users and the business, as I explain in this article.
Product strategy does not only matter for new and young products; it is equally important for older ones. This article discusses two main choices for mature products: extending the life cycle and revitalising the product, or leveraging maturity and turning the product into a cash cow.
Innovation and failure go hand in hand. It’s impossible to bring new products and features to life without taking informed risks and making mistakes. But effectively leveraging failure can be challenging on a personal and organisational level: As individuals and companies, we want to succeed, not fail. This article shares my recommendations on how to fail well and learn from it.
The sprint review is maybe the most important Scrum meeting for product people. Applied correctly, it increases the chances of creating a successful product. But I find that the meeting is not always used effectively. My article addresses this issue and shares practical tips for getting the most out of the sprint review.