What is a Digital Product?
As product professionals, we create a product strategy and product roadmap; we manage the product backlog; we release minimum viable products and product increments; and we are responsible for achieving product success. But what is a product? While it might seem a trivial question, it is surprisingly hard to answer for many organisations. But a poor understanding of this fundamental concept can lead to unclear roles and responsibilities and result in ineffective product management practices. This article offers my definition of what a digital product is and how it differs from features, components, projects, and the user experience.