Product portfolios, like Microsoft 365 and Adobe Creative Cloud, play an increasingly important role in value creation. But how can you capture the strategy of a product portfolio? Who should create it? What is the relationship between the portfolio and product strategy, and how often should it be reviewed? These are some of the portfolio questions that I am frequently asked, and that I answer in this article.
Strategy and product teams are both key to achieving product success. But what exactly do we mean by strategy? Which one is most relevant for product teams? To what extent should the teams shape strategic decisions? And what role does the head of product play? These are the questions I discuss in this article.
Strategy and product teams are both key to achieving product success. But what exactly do we mean by strategy, and to what extent should product teams shape strategic decisions? These are the questions I discuss in this episode.
What do incremental enhancements of a legacy app and the development of a new AI product have in common? Both have to create value and innovate to some extent. In this article, I discuss the Innovation Ambition Matrix, a tool that helps you understand your product’s innovation type and, based on it, make the right strategic decisions and optimise your product portfolio.
What do incremental enhancements of a legacy app and the development of a new AI product have in common? Both have to create value and innovate to some extent. In this episode, I discuss the Innovation Ambition Matrix, a tool that helps you understand your product’s innovation type and, based on it, make the right strategic decisions and optimise your product portfolio.
As helpful as they can be, product roadmaps are not always enough. To closely align a group of products and ensure that they all move in the same direction, you’ll benefit from a portfolio roadmap. In this article, I explain what a product portfolio roadmap is. I show how you can use the template below to build your own outcome-based portfolio roadmap. I discuss how you can connect your portfolio roadmap to the portfolio strategy and use it to direct the product roadmaps, and I describe who should be involved in developing the plan.
As helpful as they can be, product roadmaps are not always enough. To closely align a group of products and ensure that they all move in the same direction, you’ll benefit from a portfolio roadmap. In this episode, I explain what a product portfolio roadmap is. I share a template to help you build your own outcome-based portfolio roadmap. I show how you can connect your portfolio roadmap to the portfolio strategy and use it to direct the product roadmaps, and I describe who should be involved in developing the plan.
Products often don’t exist in isolation. Instead, they are part of a product portfolio. Think of Word, Excel, and PowerPoint, which belong to Microsoft Office. Such a portfolio benefits from having a dedicated strategy—a product portfolio strategy. But what information should it contain? Which template can you use to describe it? How does it relate to the overall product portfolio management work? And who should create and update the strategy? Read on to find out my answers.
Products often don’t exist in isolation. Instead, they are part of a product portfolio. Think of Word, Excel, and PowerPoint, which belong to Microsoft Office. Such a portfolio benefits from having a dedicated strategy—a product portfolio strategy. But what information should it contain? Which template can you use to describe it? How does it relate to the overall product portfolio management work? And who should create and update the strategy? Listen to this episode to find out my answers.