Photo by Shubham Dhage on Unsplash

How to Combine Product Strategy, OKRs, and KPIs

Published by Roman Pichler| 8th September 2025

Product strategy, OKRs, and KPIs are popular product management frameworks. But how can they be applied successfully together? What comes first, strategy, OKRs, or KPIs? Can OKRs describe or replace strategy? And what should you do when a senior stakeholder tells you what OKRs and KPIs to use? Listen to this episode to hear my answers.

Listen to this related episode: OKRs and Product Roadmaps

Download the Product Vision Board to capture the product strategy.

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