product goal

Specific outcome a product should achieve, for example, acquire users, generate revenue, reduce cost; objective the Scrum team works towards; goal that focuses the product backlog.

Get the Outcomes on Your Product Roadmap Right

Product outcomes define the specific value a product creates—for users, customers, and the business. When applied correctly, they align stakeholders,…

1 month ago

How to Build a Strategy for an Existing Product

Every product has a strategy. But not all product strategies are clearly articulated, let alone communicated and understood. This can…

3 months ago

5 Tips to Succeed with Stakeholder Management

Stakeholder management is as important as it is challenging: Without the support of the stakeholders, it is virtually impossible to…

6 months ago

How to Get Started with Outcome-Based Product Roadmaps

Outcome-based product roadmaps offer many benefits over traditional, feature-based ones including a strong focus on the value a product should…

2 years ago

OKRs and Product Roadmaps

OKRs—objectives and key results—are a popular goal-setting technique. But can and should you use OKRs on product roadmaps? What benefits…

2 years ago

GO Product Roadmap Checklist

The GO Product Roadmap is a simple yet effective tool to help teams create goal-oriented, outcome-based roadmaps. Despite its simplicity,…

3 years ago

10 Product Roadmapping Mistakes to Avoid

The product roadmap is a great product management tool. But it can cause significant issues when it is not used…

3 years ago

5 Tips for Stocking the Product Backlog

The product backlog is a simple yet powerful tool to capture tactical product decisions and direct the work of the…

4 years ago

Roman’s Product Strategy Model

Making the right strategic decisions is crucial to achieve product success. If it’s not clear, for example, what a product’s…

4 years ago

Seven Product Backlog Mistakes to Avoid

The product backlog is a simple yet powerful tool to capture and revise detailed product decisions and direct the work…

5 years ago