Tag Archives: KPIs

My Product Strategy Model

Making the right strategic decisions is crucial to achieve product success. If it’s not clear, for example, what a product’s value proposition is and what its stand-out features are, then it will be difficult to create the desired business value. But I find that many product teams do not use a systematic approach to create and evolve a product strategy. To put it differently, they lack a product strategy model. In this article, I describe the model that I have developed.

My Product Strategy Model

Making the right strategic decisions is crucial to achieve product success. If it’s not clear, for example, what a product’s value proposition is and what its stand-out features are, then it will be difficult to create the desired business value. But I find that many product teams do not use a systematic approach to create and evolve a product strategy. To put it differently, they lack a product strategy model. In this podcast episode, I describe the model that I have developed.

Six Common KPI Mistakes to Avoid

Key performance indicators (KPIs) are metrics that measure how well your product is doing. As useful as they are to proactively manage a product, they are not always effectively applied. In this article, I discuss six common KPI mistakes. I explain how you can overcome them and leverage key performance indicators to maximise the value your product creates.

Six Common KPI Mistakes to Avoid

Key performance indicators (KPIs) are metrics that measure how well your product is doing. As useful as they are to proactively manage a product, they are not always effectively applied. In this podcast episode, I discuss six common KPI mistakes. I explain how you can overcome them and leverage key performance indicators to maximise the value your product creates.

How to Choose the Right KPIs for Your Product

A key challenge of working with KPIs is to select the right indicators: There are so many different metrics to choose from including daily active users, net promoter score, and profit, to name just a few. What’s more, senior managers and stakeholders can have strong views on which indicators should be used. This article helps you select the metrics that really matter and are truly helpful for your product.

10 Tips for Using Key Performance Indicators

Product key performance indicators (KPIs) are metrics that measure your product’s performance. They help you understand if the product is meetings its business goals and if the product strategy is working. Without KPIs, you end up guessing how your product is performing. But choosing the right indicators is not always straightforward. I have seen many product managers employ the wrong metrics or use so many that evaluating the data is a mammoth task. This post shares my tips on how to select those KPIs that really help you understand how your product is doing.