Agile Product Management with Scrum

Agile Product Management with Scrum explains how product owners can create successful products with Scrum. The book describes a broad range of agile product management practices, including making agile product discovery work, taking advantage of emergent requirements, creating the minimal marketable product, leveraging early customer feedback, and working closely with the development team.

Benefitting from Roman’s extensive experience, you’ll learn how Scrum product ownership differs from traditional product management and how to avoid and overcome the common challenges that Scrum product owners face.

The book has been translated into several languages, including ChineseGerman, Japanese, Korean, PolishPortuguese, and Russian.


What you'll learn

  • Understand the product owner role: what product owners do, how they do it, and the surprising implications
  • Envision the product: create a compelling product vision to galvanize and guide the team and stakeholders
  • Groom the product backlog: manage the product backlog effectively even for the most complex products
  • Plan the release: bring clarity to scheduling, budgeting, and functionality decisions
  • Collaborate in sprint meetings: understand the product owner’s role in sprint meetings, including the dos and don’ts
  • Transition into product ownership: succeed as a product owner and establish the role in the enterprise

Get a free sample

Download a free sample of Agile Product Management with Scrum Forewords, Preface and Chapter One

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This excellent book provides new and experienced product owners with the guidance they will need. The book focuses on precisely what you need to know in order to be a great product owner.

Mike Cohn

Scrum is silent on how a product owner can maximize value. Most product managers and marketers don’t know how to use the iterative, incremental nature of Scrum to do so. Roman’s book, Agile Product Management with Scrum, fills this hole nicely.

Ken Schwaber

It would be quite tempting to come up with an comprehensive, thick, large, theoretical book (and publishers like thick books), Roman Pichler withstood that temptation. Instead he came up with a very concise, thin, digestable and very well understandable practical guide for the complicated role of a product owner in an agile environment.

Clinton Keith