As product managers and product owners, the products we look after are fundamental to our work: they shape our day-to-day activities and determine our responsibilities. We create a product strategy and product roadmap; we manage the product backlog and use minimum viable products and product increments. But what is a product? While this seems a trivial question, I have met a surprising number of organisations where people had a wrong or conflicting understanding of what a digital product is. This can cause confusion, lead to unclear roles and responsibilities, and result in applying the wrong product management practices. This post wants to help you reflect on what a product really is and how it differs from features, components, bundles, and the user experience.Read More
Tag archive for "product definition"
User stories are probably the most popular agile technique to capture product functionality: Working with user stories is easy. But telling effective stories can be hard. The following ten tips help you create good stories.Read More
Creating a product with a great user experience requires more than just user stories. While capturing the product functionality is important, the user journeys, the visual design, and the nonfunctional properties have to be described too. Stories should be complemented with other techniques including scenarios, storyboards, and design sketches.Read More
The Product Canvas is a simple, yet powerful tool that helps you create a product with a great user experience and the right features. This post explains how you can create your initial Product Canvas using a collaborative workshop.Read More
User stories are great at capturing product functionality in isolation. But they are not well suited to describe the interactions between different features and to describe workflows. This blog posts shows how context and activity diagrams can used successfully to complement individual stories.Read More
Find out what agile product management is all about and how it differs from traditional approaches! This post summarizes the key differences between old-school and agile product management.Read More