Tag archive for "minimum viable product"

What is a Digital Product?

As product managers and product owners, the products we look after are fundamental to our work: they shape our day-to-day activities and determine our responsibilities. We create a product strategy and product roadmap; we manage the product backlog and use minimum viable products and product increments. But what is a product? While this seems a trivial question, I have met a surprising number of organisations where people had a wrong or conflicting understanding of what a digital product is. This can cause confusion, lead to unclear roles and responsibilities, and result in applying the wrong product management practices. This post wants to help you reflect on what a product really is and how it differs from features, components, bundles, and the user experience.

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Three Common Product Roadmapping Mistakes

The product roadmap is a great tool to describe the likely growth of a product. But there are three common mistakes I see people make: View the roadmap as a guarantee; show epics and user stories on the roadmap; and speculate about the likely development of the product. This post discusses the three product roadmapping mistakes to help you avoid and rectify them.

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10 Persona Tips for Agile Product Management

Personas are a powerful technique to describe the users and customers of a product. While there is plenty of advice available on using personas in a traditional setting, employing personas effectively in an agile, dynamic context can be challenging. This post shares my tips to create helpful personas for digital products.

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The Minimum Viable Product and the Minimal Marketable Product

The minimum viable product (MVP) is a powerful concept that allows you to test your ideas. It is not to be confused with the minimal marketable product (MMP), the product with the smallest feature set that still addresses the user needs and creates the right user experience. The MVP helps you acquire the relevant knowledge and address key risks; the MMP reduces time-to-market and enables you to launch your product faster. This post discusses both concepts, and it shows how you can use the minimum viable product to create a minimal marketable one.

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The Picasso Product Owner: Balancing Users, Team, and Stakeholders

Working as a product owner is fun and challenging at times. One challenge is to balance two separate concerns: the market with the users and their needs, and the company – the team developing the product as well as the internal stakeholders. If one aspect is neglected, the product success is in danger.

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New Product Development with Lean Startup and Scrum

Discovering Lean Startup was inspiring for me: I felt I had found an approach that could complement Scrum nicely. Since then I have been combining the two approaches in my own new product development work as well as helping my clients to do so. This post shares my experiences and insights. It maps out a high-level process for creating new products within existing businesses focussing on product management practices and tools.

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The Product Canvas

The Product Canvas is a simple, yet powerful agile tool that helps you create a product with a great user experience and the right features. It combines Agile and UX by complementing user stories with personas, storyboards, scenarios, design sketches and other UX artefacts. It’s designed to work with Scrum, Lean Startup, and Business Model Generation. The canvas supports Lean UX by combining user centred-design and agile techniques.

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The Product Backlog as a Learning Tool

Leverage the power of customer feedback, and use your product backlog as a learning tool. Discover the right product features and take advantage of emerging requirements by integrating customer a feedback into the backlog early and frequently.

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