Personas are a powerful technique to describe the users and customers of a product. While there is plenty of advice available on using personas in a traditional setting, employing personas effectively in an agile and lean context can be challenging. This post shares ten tips to create great personas when working with Lean Startup, Customer Development, and Scrum.Read More
Tag archive for "minimal viable product"
The minimum viable product (MVP) is a powerful concept that allows you to test your ideas. It is not to be confused with the minimal marketable product (MMP), the product with the smallest feature set that still addresses the user needs and creates the right user experience. The MVP helps you acquire the relevant knowledge and address key risks; the MMP reduces time-to-market and enables you to launch your product faster. This post discusses both concepts, and it shows how you can use the minimum viable product to create a minimal marketable one.Read More
Working as a product owner is fun and challenging at times. One challenge is to balance two separate concerns: the market with the users and their needs, and the company – the team developing the product as well as the internal stakeholders. If one aspect is neglected, the product success is in danger.Read More
This post discusses how Lean Startup and Scrum can be combined to create great new products.Read More
This post provides practical tips on how to use your product demo as an effective agile market research tool: to collect user feedback that validates your ideas and improves your This product.Read More
Slide deck that explains what the Product Canvas is, how to create it, and how to update it to develop new products and product updates.Read More