Tag archive for "minimal marketable product"

The Minimum Viable Product and the Minimal Marketable Product

The minimum viable product (MVP) is a powerful concept that allows you to test your ideas. It is not to be confused with the minimal marketable product (MMP), the product with the smallest feature set that still addresses the user needs and creates the right user experience. The MVP helps you acquire the relevant knowledge and address key risks; the MMP reduces time-to-market and enables you to launch your product faster. This post discusses both concepts, and it shows how you can use the minimum viable product to create a minimal marketable one.

Read More

The Product Canvas Creation Workshop

The Product Canvas is a simple, yet powerful tool that helps you create a product with a great user experience and the right features. This post explains how you can create your initial Product Canvas using a collaborative workshop.

Read More

The Minimal Marketable Product

Wed 31st August 2011

Innovate successfully by creating a minimal marketable product, a product with just the right features. This allows you to launch quicker, reduce time-to-market, and start earning money sooner.

Read More


The Lean Product Backlog – Eliminate Waste

Fri 9th July 2010

Many product backlogs are too long, detailed and complex. This is in stark contrast to what the product backlog should be: a simple artefact listing the outstanding work to bring the product to life. This blog post discusses lean techniques to make the backlog concise and focussed by eliminating waste.

Read More