Tag archive for "innovation"

Five Tips for Introducing Product Management to Your Company

Product management plays a vital role in the digital age: it enables innovation and growth. It’s therefore not surprising that more and more companies establish product management groups—including retailers, publishers, and banks that traditionally don’t employ product managers. But successfully introducing product management is not easy: I have seen a number of businesses struggle with this challenge. This post provides five tips to help you succeed with introducing product management to your company.

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Data Analysis Tips for Product Managers and Product Owners

Data analysis might sound a bit nerdy, but it should be part of every product manager’s and product owner’s tool box. The idea is simple: Investigate the data gathered, learn form it, and use the new knowledge to create a successful product. In theory, that’s easy. But in practice, it can be challenging. The following tips help you get the most of your data analysis efforts.

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The Minimum Viable Product and the Minimal Marketable Product

The minimum viable product (MVP) is a powerful concept that allows you to test your ideas. It is not to be confused with the minimal marketable product (MMP), the product with the smallest feature set that still addresses the user needs and creates the right user experience. The MVP helps you acquire the relevant knowledge and address key risks; the MMP reduces time-to-market and enables you to launch your product faster. This post discusses both concepts, and it shows how you can use the minimum viable product to create a minimal marketable one.

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Succeeding with Innovation and Maintenance

Innovating existing products is a common challenge for many enterprises: New features are developed to enter a new market segment, to increase the market share, or to catch up with the competition. But while the product is being updated, small improvements and bug fixes have to be made to maintain the current version. This post shares my thoughts on balancing the innovation and maintenance work.

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New Product Development with Lean Startup and Scrum

Discovering Lean Startup was inspiring for me: I felt I had found an approach that could complement Scrum nicely. Since then I have been combining the two approaches in my own new product development work as well as helping my clients to do so. This post shares my experiences and insights. It maps out a high-level process for creating new products within existing businesses focussing on product management practices and tools.

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Get Your Focus Right: Learning and Execution in Scrum

Learning what a product should look like and do, and building solid, shippable software are different concerns. Separating the two aspects and distinguishing between learning and execution helps you manage the stakeholder expectations, select the right research and validation techniques, and choose the right sprint goals.

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The Three Innovation Drivers

Employing experiments is a powerful technique to facilitate the creation of new products and new features. But to experiment effectively, we need to be clear where innovation takes place and uncertainty resides. Is it the user experience, the business model, or the technologies? Without the right understanding, it’s difficult to ask leap-of-faith questions, formulate meaningful hypotheses, and carry out helpful experiments. This blog posts introduces a simple model that helps you explore where innovation occurs in your products.

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The Product Canvas

The Product Canvas is a simple, yet powerful agile tool that helps you create a product with a great user experience and the right features. It combines Agile and UX by complementing user stories with personas, storyboards, scenarios, design sketches and other UX artefacts. It’s designed to work with Scrum, Lean Startup, and Business Model Generation. The canvas supports Lean UX by combining user centred-design and agile techniques.

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