Agile Product Innovation

NewTheListeningResourceSusanEliot

Data Analysis Tips for Product Managers and Product Owners

Data analysis might sound a bit nerdy, but it should be part of every product manager’s and product owner’s tool box. The idea is simple: Investigate the data gathered, learn form it, and use the new knowledge to create a successful product. In theory, that’s easy. But in practice, it can be challenging. The following tips help you get the most of your data analysis efforts.

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FearuredImageWorkingwithGORoadmap

Working with the GO Product Roadmap

The GO product roadmap is a new, goal-oriented product planning tool developed to fit into a Lean Startup, Business Model Generation and Scrum context. By focusing on goals, the roadmap shifts the conversation from debating features to establishing shared objectives. This post explains how you can use the GO product roadmap effectively. It discusses its relationship with the Vision Board and Business Model Canvas; it describes how the roadmap is created; it shows how it relates to the Product Canvas/backlog; and it explains how pivoting works with the roadmap.

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10 Persona Tips for Agile Product Management

Personas are a powerful technique to describe the users and customers of a product. While there is plenty of advice available on using personas in a traditional setting, employing personas effectively in an agile and lean context can be challenging. This post shares ten tips to create great personas when working with Lean Startup, Customer Development, and Scrum.

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TheFourProductAspects

User Stories are Not Enough to Create a Great User Experience

Creating a product with a great user experience requires more than just user stories. While capturing the product functionality is important, the user journeys, the visual design, and the nonfunctional properties have to be described too. Stories should be complemented with other techniques including scenarios, storyboards, and design sketches.

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The Minimum Viable Product and the Minimal Marketable Product

The minimum viable product (MVP) is a powerful concept that allows you to test your ideas. It is not to be confused with the minimal marketable product (MMP), the product with the smallest feature set that still addresses the user needs and creates the right user experience. The MVP helps you acquire the relevant knowledge and address key risks; the MMP reduces time-to-market and enables you to launch your product faster. This post discusses both concepts, and it shows how you can use the minimum viable product to create a minimal marketable one.

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InnovationVsMaintenance

Succeeding with Innovation and Maintenance

Innovating existing products is a common challenge for many enterprises: New features are developed to enter a new market segment, to increase the market share, or to catch up with the competition. But while the product is being updated, small improvements and bug fixes have to be made to maintain the current version. This post shares my thoughts on balancing the innovation and maintenance work.

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